Adam Keefe Horovitz, better known as Ad-Rock, is an American musician, rapper, guitarist, and actor, primarily known as a member of the hip-hop group Beastie Boys. His career spans several decades, marked by innovative music and a distinctive presence in both the music and film industries.
Ad-Rock’s journey in entertainment began with his role in the Beastie Boys, a group that became a defining element of hip-hop culture. Their albums, such as “Licensed to Ill,” “Paul’s Boutique,” and “Ill Communication,” are considered landmarks in the genre. Beyond music, he ventured into acting, with notable appearances in films like “Lost Angels” and “While We’re Young,” and television shows including “30 Rock” and “Jimmy Kimmel Live!”
Collaboration has been a cornerstone of Ad-Rock’s career. He worked with a diverse array of artists and celebrities, including Spike Jonze, a filmmaker known for his innovative music videos; Kathleen Hanna, a musician and feminist icon; Mike D and MCA, his fellow Beastie Boys members; Mix Master Mike, a renowned DJ; Nas, a respected figure in hip-hop; Santigold, a multi-genre artist; Ben Stiller, a prominent actor and comedian; Sofia Coppola, an acclaimed director; and Lee “Scratch” Perry, a legendary reggae and dub artist.
Ad-Rock’s career is marked by several awards and distinctions. He and the Beastie Boys were inducted into the Rock and Roll Hall of Fame in 2012, a testament to their impact on music. The group also won multiple Grammy Awards, including Best Rap Performance by a Duo or Group for “Intergalactic” and Best Pop Instrumental Album for “The Mix-Up.”