Nikita Nguyen, born January 31, 1996, known professionally as Nikita Dragun, is an American YouTuber, make-up artist, and model. In March 2019, she announced a make-up line, Dragun Beauty. Aside from the mainstream market, the cosmetic line is also targeted towards the transgender community. All products are vegan and cruelty-free, this is cited as a reason why Nikita decided to launch her brand independently. In June 2019, Dragun was interviewed about her make-up brand on the LGBT radio network Channel Q, where she credited her journey as a transgender woman building her brand as the inspiration behind Dragun Beauty and its products.
In September 2019, it was announced Nikita would be starring in her own docuseries on Snapchat, “Nikita Unfiltered”. The series follows Dragun as she searches for love, “a different path” in her career, and navigates fame as a trans woman. The series premiered on 21 March 2020.