Home » The Menswear Dog, Bodhi, Makes $15,000 a Month with Fashion Brand Coach

The Menswear Dog, Bodhi, Makes $15,000 a Month with Fashion Brand Coach

Meet Bodhi, the Shiba Inu who was discovered by Coach. Proclaimed as the most stylish dog in the world, Menswear Dog makes $15,000 a month making him one of the richest canines, ever. Bodhi’s got over 300k followers on Instagram, 200k followers on Facebook, and 11k followers on Twitter. This pup’s got everything from a book deal to two agents (who are, well, his mom and dad).


Menswear Dog came to life one rainy Saturday morning when his mom, Yena Kim, draped a cardigan across his furry shoulders and watched him gaze wistfully towards the horizon. Much to her surprise, Bodhi was a natural in front of the camera. Achieving almost immediate internet stardom – what’s better on your feed than dogs and fashion? – Kim and her husband David Fung decided to continue with the parody.

Lumberdog ⚡️⚡️ #cabinfever #tbt #MenswearDogBook

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The New York couple began their careers in fashion, graphic design and photography before adopting the Shiba Inu from an Upper East Side pet store. The two are more than qualified to manage Bodhi’s modelling career. Bodhi’s left his pawprints on Good Morning America, The Rachael Ray Show, Anderson Cooper Live, and E! News as well as national publications such as Time, Bloomberg Businessweek, Fast Company, GQ, Details, and Esquire. His modeling resume includes campaigns for Coach, Hudson American Apparel, Victorinox Swiss Army, Purina, The Tie Bar, Polyvore and Salvatore Farragamo to name a few.

It feels like we haven’t run a giveaway in a while but wanted to give our followers a chance to snag some fancy gear again. UK footwear brand Hudson, and their amazing team have offered one of our lucky readers a chance to win your pick of shoes from their site. The rules are simple: Show us your best Menswear Dog inspired look – Just scan through our page and show us how you’d rock your favorite MWD ensemble. Entries from both guys and gals are welcome (sorry dog, no pooches this time around). Send in all entries to [email protected] with the subject line, “Hudson Giveaway” by Sunday, May 18th, 11PM EST for your chance to win. Winner will be announced Monday, May 19th. Can’t wait to see what you guys have in store for us! We’ll be sure to put up a gallery of our faves as well. @hudsonshoes #hshoes

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Although their success is impressive, it wasn’t always sunshine and rainbows for Bodhi’s parents. Apparently, handbooks on negotiating contracts for your pet aren’t easy to come by. These days between photo contracts, sponsored posts and appearances on daytime tv the canine doesn’t roll out of his doggy bed for subpar bones. He often doesn’t see less than $10,000 a month.

Model by day, Detective by night ☕️ #detectivedog #idwatchthat

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Bodhi’s classic American style has landed him at the World Dog Awards where he’s brushed shoulders with the likes of Paris Hilton.

Caption This. Backstage at the #WorldDogAwards airing again tonight on the CW

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Menswear Dog gives solid gold fashion advice, ranging from copycats and failure to swamp butt. You can read all about it in his book, The New Classics: Fresh Looks for the Modern Man. He’s also done a cameo giving advice on AskMen.com. Adjust your skinny ties, hipsters, and listen to Bodhi’s Menswear Dogma.


Ask Dog Happy April 1st Guys. Check out Menswear Dog’s takeover of askmen.com! @askmen #aprilfools

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