Only fur, and sometimes scales. It’s no secret that pets are becoming increasingly popular. In recent years, they have gained millions of followers, appeared in movies and fashion events, and even written best-selling books. It’s not hard to see why. They always look their best, they’re never late for appointments, and they always know just what to say to make us feel better.

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Doug the Pug and Dolly Parton’s Frenchie BTK Have a Christmas Hangout

Doug the Pug, one of the most beloved pet influencers, is pumped to share he got to hang with BTK, the iconic celebrity pet of Dolly Parton, for a Christmas get-together!

Sugar the Surfing Dog Becomes First Canine Inducted Into the Surfers’ Hall of Fame

Now retired, the 14-year-old good girl has a stack of accomplishments, including becoming a World Dog Surfing Champion five times!

Major Is a Canine Corner Store Manager Spreading Joy in His Neighborhood

Major is a German Shepherd who not only manages a corner store, he's also a goodwill ambassador for his whole community!

Meet Walter Marbles: A Frenchie Beach Bum in the Bahamas

Take a mini-vacay with Walter Marbles, a Frenchie living it up on the beaches of Exuma in the Bahamas

Meet Rio the ‘Loaner Dog’ Who You Can Borrow to Go Hiking or Snowshoeing at a Mountain Lodge in Idaho

If you happen to visit Galena Lodge in Idaho, you can request a very special, very furry tour guide to hit the trails with you!

Fishtopher: From Depressed Shelter Cat to a Happy Feline Influencer and Advocate

After photos of him looking very sad went viral, Fishtopher soon found his forever home (and his smile!)

Outrage Growing After Peanut the Squirrel Influencer Was Unexpectedly Euthanized by Authorities

Peanut the Squirrel was a rescue living with the owners of an animal sanctuary for 7 years before he was abruptly seized by authorities and euthanized.

Top 10 Dog Influencer Halloween Instagram Posts – 2024 Edition

Our latest Halloween top 10 list includes categories such as Best Jump Scare, Best Black Mirror Episode, Best Special Needs Costume, Best Dog-Friendly Halloween Party, and more!

Meet Petey the Seeing Eye Donkey and His BFF Luna the Blind Horse

After Luna lost her eyesight, she could no longer keep up with the other horses... But thanks to Petey, she always has a friend who's ready to help her!

Rescue Dog Influencer ‘Swaggy Wolfdog’ Lost His Custom $100K Chain at a Celebrity Event, Offering Cash Reward for Its Return

Swaggy, who went viral for partying with Taylor Swift at Coachella, was recently schmoozing with celebs at an iHeartRadio event in Los Vegas, where he tragically lost his new custom chain!